Areas of Strategic Plan: Huffman Trucking Essay

Introduction The business continuity plan outlines the processes required to ensure the continuance of business during and after a disaster. The idea is not just to be able to continue business uninterrupted. But to also reestablish the full functions of the business as quickly as possible. Huffman Trucking Strategic Outline Huffman Stakeholders: Everyone affected by the activities of its business. Main Stakeholders: shareholders, management, employee’s, customers, auto parts suppliers, major manufacturers of plastic goods, banks, government, and trade unions, Other Stakeholders: pressure groups, highway drivers, and communities in which Huffman travels and operates their terminals. Mission Statement: â€Å"Since 1936 Huffman’s professional drivers have been delivering more than just on-time freight. Huffman delivers top quality service, safely and efficiently every mile of the way, to the community of the United States of America.† Vision Statement: â€Å"Huffman envisions being the first choice of company’s of America when they look for transportation of freight. In three years Huffman will be the number one freight carrier of the United States government. Proving longevity and efficiency will always be in high demand.† Outline A. Financial 1. Financial Assumptions: Revenue and Expenses a. Operation cost b. Updating hardware and software c. Find a cost saving method to duplicate records for fleet maintenance and enterprise transportation systems. B. Managerial 1. Develop a business plan to define and meet organizations goals. Create a contingency plan that can be taken in case of emergency or disaster (Myers, 2005). 2. Plan for cost savings for contingency plan (Myers, 2005). C. Economic `1. â€Å"Analyze the potential costs and value the anticipated benefits of a proposed programmer, policy or regulatory initiative, and reflect trade-offs inherent in alternatives† (Health & Environment, 2011, par. 1). D. Marketing 1. Advertisement of business products and services 2. Make sure data is accurate and notify customers about plan 3. Make agreement and arrangement for customers to receive deliveries on time. 4. Work to build and maintain effective communication with employees and customers. E. Technological 1. Information technology-based 2. Research and development 3. Emerge technology 4. Internet F. Competition 1. Globalization a. Canada b. Mexico 2. Research and development a. Data collection G. Political/Legal 1. Government. Political variables include policies regarding competition and taxation (FitzRoy & Hulbert, 2005). a. Employment law b. government spending c. regulation of financial markets H. Ethics 1. Huffman should follow widely accepted ethical practices regarding the acquisition of competitor intelligence (Hitt, Ireland, & Hoskisson, 2009). a. Gathering publicly available information 1. court records 2. advertisements 3. annual reports (Hitt, Ireland, & Hoskisson, 2009). 4. trade fairs and shows a. competitor brochures b. listen to competitor discussions I. Crisis management 1. Backup plan. a. computer fallback plan b. prevention program c. incident recovery plan Conclusion With all of the natural disasters, power outages, and terror attacks and a hundred other types of disasters, businesses have to plan for continuance of their business. The Business continuity plan is usually drafted considering the worst case scenario. For example the IT department may maintain all the electronic data at various locations, so in the event of a company shutdown, the critical functions can still be performed. Business continuity has become a growing concern in business. References Allen, S. (2011). How to Do Business with the U.S. Government. Retrieved December 15, 2011 From http://entrepreneurs.about.com/cs/marketing/ht/government_biz.htm FitzRoy P., & Hulbert, J. (2005). Strategic Management: Creating Value in Turbulent Times. Hoboken, NJ: John Wiley & Sons. Health & Environment Linkages Initiative. (2011). Economic Assessment. Retrieved December 18, 2011, from http://www.who.int/heli/economics/en/ Hitt, M. A., Ireland, R. D., & Hoskisson, R. E. (2009). Strategic Management: Competitiveness And Globalization, Concepts and Cases (8th ed.). Mason, OH: South-Western Cengage Learning. Myers, K. N., (2006). Business Continuity Strategies: Protecting Against Unplanned Disasters (3rd ed.). Hoboken, NJ: John Wiley & Sons.